Agripreneurship: A Path to the Future

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About Course

This three-part course provides information on the various pathways available to young professionals to strengthen the agricultural economy and provide employment opportunities within their communities. From the benefits of food security and how agripreneurs can make a positive impact on society, to a look at the agricultural value chain and how the use of technology and marketing increases the opportunities available for agripreneurs, to the tools needed to invest and partner with agricultural producers to create an successful enterprise.

What Will You Learn?

  • Fundamentals of brand storytelling and narrative design
  • How to develop a coherent narrative strategy for organizations or projects
  • Techniques for communicating brand messages that build emotional connection and audience engagement
  • Skills to align storytelling with broader strategic communication goals

Course Content

Agripreneurship: A Path to the Future

  • Agriculture and Entrepreneurship: Creating a Way Forward
    10:45
  • Finding Opportunities Along the Agricultural Value Chain
    06:22
  • Investing in Agriculture
    12:24
  • Lessons included on this quiz:

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