Digital Marketing for Entrepreneurs

About Course

This three-part course will discuss practical ways entrepreneurs can develop and maximize marketing for their online businesses. It will cover such topics as personal branding, best practices for website design, keys to developing a digital marketing strategy, and ways to maximize online marketing using available tools like social media and search engines.

How to build a consistent and trustworthy personal or business brand online
How to create a clear brand identity that connects with your audience
How to optimize your website for search engines using keywords
How to develop and manage content across your website and social media
How to leverage social media platforms to reach your ideal audience
How to use influencer marketing to promote products or services
How to map the customer journey and tailor marketing strategies
How to track and improve engagement using digital tools (CRM, CMS, analytics)
How to create a digital marketing strategy with measurable goals

Course Content

Digital Marketing for Entrepreneurs

Creating Your Online Brand

10:07
Developing a Digital Marketing Strategy

08:21
Maximizing Your Digital Marketing

07:15
Lessons included on this quiz:

Add this certificate to your resume to demonstrate your skills & increase your chances of getting noticed.

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Digital Marketing for Entrepreneurs

About Course

What Will You Learn?

Course Content

Digital Marketing for Entrepreneurs

Creating Your Online Brand

Developing a Digital Marketing Strategy

Maximizing Your Digital Marketing

Lessons included on this quiz:

Earn a certificate